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     Serving the Horticulture Industry Since 1899
The Southern Plant Conference & Schedule

Monday & Tuesday, January 8 & 9, 2018        
Held in Conjunction with The SNA Conference
Preceding MANTS (January 10-12)

Baltimore Convention Center
One West Pratt Street
Baltimore, MD 21201

Scheduled for Monday, January 8 and Tuesday, January 9, during The SNA Conference, before the opening of MANTS on January 10-12, 
The 15th Southern Plant Conference, will feature a stellar cast of speakers. It's a Who's Who of Horticulture when the brightest minds in horticulture come together to share their knowledge and insight on the best new plants for breeders, researchers, growers, landscape professionals and retailers. This is a RARE opportunity you won't want to miss! See the schedule below for list of speakers and titles or CLICK HERE to go to the speaker page.

The Southern Plant Conference, provides the perfect platform for the industry to get a glimpse of exciting new plants coming to market. Fast-paced sessions boast the best and the hottest new plant varieties coming to market, and provide a unique opportunity to discover a vast array of new plants, with focus on new and superior cultivars, the most resistant, prolific blooming, superior shape or habit, and the most interesting flower or foliage.

The Southern Plant Conference, is a unique experience you won't soon forget. 2 days of action-packed adventure with 12 plant enthusiasts, authors, breeders, educators, growers, public garden professionals, and world travelers will get any plant lover's adrenaline pumping as you witness their vast knowledge and insight on plants. Hold on to your hats for this extraordinary experience as Dr. Richard Olsen and Dr. Thomas Molnar orchestrate this unique symphony... There's nothing quite like it!

The Southern Plant Conference Schedule


   7:30am  5:00pm Registration Open  Level 300, Lobby
   7:30am- 9:00amContinental Breakfast  Level 300, Room 327
   9:00am -  9:45am SNA SuperSessionThe Forecast (A Preliminary Outlook for the Spring Season)  Level 300, Room 340
 10:00am -  12:00pm Southern Plant Conference Sessions 1-4Level 300, Room 340
 10:00am -  10:25amDr. Richard Olsen, U.S. National Arboretum, Washington, DC
The Legacy of Plants, People and the Future of New Plants
Session 1
 10:30am -  10:55am Hayes Jackson, Alabama Extension Service, Anniston, AL
Pushing the Limits to Expand Your Plant Palette
Session 2
 11:00am -  11:25am Rupert Spaargaren, W.J. Spaargaren, B.V., Boskoop, Holland
European Trends Can Change the Nursery Industry
Session 3 
 11:30am -  11:55am Paul Westervelt, Saunders Brothers Nursery, Piney River, NC
The New Perennial Movement and Why It Matters

Session 4
 12:15pm -  1:45pm SNA PowerLunch Session  Level 300, Room 327
   2:00pm -  4:00pm Southern Plant Conference  Level 300, Room 340
   2:00pm -  2:25pm Shannon Currey, Hoffman Nursery, Rougement, NC
A New Perspective With Green Infrastructure
Session 5
   2:30pm -  2:55pm
Bill McLaughlin, U.S. Botanic Garden, Washington, DC
Beyond Echinacea: Native Plants Awaiting our Attention, Breeding and Selection

Session 6
   3:00pm -  3:25pm Raymond Evison, The Guernsey Clematis Nursery, Guernsey, Channel Islands, GB
Clematis for Today's Gardens
Session 7
   3:30pm -  3:55pm Kim Shearer, The Morton Arboretum, Lisle, IL
Chicagoland Grows® a Greener World
Session 8
   4:15pm -  5:15pm SNA SynergySessionParticipant Driven Breakout Sessions  Level 300, Room 340


   7:00am- 12:00pmRegistration Open
 Level 300, Lobby
   7:30am  8:45am      119th SNA Annual Business Meeting & Awards Presentation  Level 300, Room 339
   7:30am- 9:00amContinental Breakfast  Level 300, Room 327
   8:00am -  12:00pm SNA Research Conference - Presentation by Category  Level 300, Room 342
   9:00am -  9:45am SNA SuperSessionThe Players (Capitol Hill Report)  Level 300, Room 340
 10:00am -  12:00pm Southern Plant Conference Sessions 9-12
Level 300, Room 340
 10:00am -  10:25am Angela Treadwell-Palmer, Plants Noeveau, West Newbury, MA
The Challenges of Bringing New Plants to Market
Session 9
 10:30am -  10:55am Brent Markus, Rare Tree Nursery, Silverton, OR
Conifers and Maples from the West Coast to the East Coast
Session 10
 11:00am -  11:25am Heidi Hesselein, Pleasant Run Nursery, Allentown, NJ
New and Classic Ornamentals for Eastern Landscapes
Session 11
 11:30am -  11:55am Mark Krautman, Heritage Seedlings, Salem, OR
Opportunities to Unite Plant Geeks and Conservationists
Session 12
 12:15pm -  1:45pm SNA PowerLunch Session & Awards Presentation  Level 300, Room 327
   2:00pm -  3:00pm SNA SuperSessionThe Game Plan (Leveraging the Takeaways)                             Level 300, Room 340
All meeting rooms are on Level 300 at the Baltimore Convention Center (address above).
MANTS Exhibitor Setup is Monday 10am-6pm and Tuesday 8am-6pm

SNA Conference registration is $279 (Non-Member), $229 (SNA Members), $179 (Educator/Student) and includes access to the SNA Conference, the Southern Plant Conference, the SNA Research Conference, keynote sessions and roundtable discussions on Monday, January 8 and Tuesday, January 9. In addition, continental breakfast, lunch and breaks are included both days.

The Don Shadow Award of Excellence

The Don Shadow Award of Excellence, named for the first recipient, Don O. Shadow, Shadow Nursery, Winchester, TN, will be presented at the Southern Plant Conference to an individual, corporation or organization that has provided exemplary service, leadership and generosity in the development, promotion and use of new and improved landscape plants. Recipients must demonstrate a sincere commitment to and passion for expanding knowledge and use of new and improved plants for the landscape. 

In naming the award for Don Shadow, the SNA also recognizes Mr. Shadow as one of the primary driving forces behind the success of the Southern Plant Conference and the program’s commitment to providing top industry plant experts. This year is no exception.

The Don Shadow Award of Excellence will be presented at the 2018 Southern Plant Conference on Tuesday, January 9 during the SNA PowerLunch.

Previous award recipients include:

Don Shadow
Shadow Nursery, Winchester, TN
Rick Crowder Hawksridge Farms, Hickory, NC
Margie Jenkins
Jenkins Farm & Nursery, Amite, LA
2015 Ted Stephens Nurseries Caroliniana, North Augusta, SC
2016 Dr. Michael A. Dirr Retired Professor, UGA, Bogart, GA


Don Shadow presenting 2014 Don Shadow Award of Excellence to 
Margie Jenkins (2014)

Special thanks to Don Shadow, Shadow Nursery, Winchester, TN, and Dr. Michael Dirr, Retired Professor, UGA, for their commitment and tireless effort in making The Southern Plant Conference such a prestigious industry event!

And thanks too to all of the hundreds of conference speakers that have given their time and shared their expertise over the past 20+ years making this conference so spectacular!

This year the NextGen steps in at The Southern Plant Conference. Dr. Richard Olsen, U.S. National Arboretum Director, and Dr. Thomas Molnar, Rutgers University Associate Professor, will take the lead with The Southern Plant Conference for 2018 as chair and co-chair, respectively. READ MORE.

Nominate a Deserving Person for the 
Don Shadow Award of Excellence

As a past participant of The Southern Plant Conference you are invited to nominate a deserving person for this prestigious award. Simply send an email with the person's name, company, city, state and contact information to or give us a call at 678.809.9992.


Who is Don Shadow?

Don Shadow has been described in many ways:

– Tennessee farm boy
– A modern day Noah
– Father Nature
– The Indiana Jones of Horticulture

Don Shadow is a plantsman extraordinaire. A fourth-generation nurseryman whose plant knowledge 
is encyclopedic, Don is highly recognized, nationally and internationally, both as an expert horticulturist 
and for his success in saving endangered animal species. His collection of exotic animals includes more than 600 animals in 60 different species living and breeding under his watchful eye.

QuickLinks on Don Shadow

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