The Southern Nursery Association (SNA) has announced plans for the next generation of SEGreen. Transforming from a traditional trade show format, the SEGreen Conference will have a clear focus on connecting the industry to identify today’s business challenges and opportunities, develop new insights and solutions, and deliver strategic education for all segments of the horticulture industry. Education will be divided into major areas of focus with content and hands-on training designed to further develop careers and expand business.
The SEGreen Conference, scheduled for August 1 – August 3, 2017, at The Classic Center in Athens, Georgia, will offer industry professionals a dynamic and interactive experience with tours, education, keynote sessions, and participant-driven roundtable discussions.
The conference will kick off with a tour of local nurseries on August 1. Other tour options will include the State Botanical Garden of Georgia, The Trial Gardens at UGA, and a UGA Campus Tour.
The conference will include the SEGreen Plant Conference, the SEGreen Landscape Conference, and the SNA Research Conference (August 2-3). SNA will be conducting annual business as well with 119th Annual SNA Business Meeting, and the SNA State Officer’s Conference.